Resume – Kara Loyd

Professional Experience

Designed, built, and managed digital content across 4+ distinct brand websites using content management systems, HTML, and Tailwind CSS, following SEO guidelines, WCAG accessibility standards, and mobile-first best practices
Edited and published author biographies, articles, blog posts, news stories, and multimedia web pages for web and mobile audiences, following the content calendar, balancing long-term strategy with immediate deadlines
Collaborated cross-functionally with content/media, IT, product, and design teams to support and troubleshoot issues, improve user experience, resolve bugs, and implement evolving business, client, and audience needs
Partnered with SEO stakeholders to optimize site structure, content, and performance using analytics-informed best practices
Developed and maintained documentation, workflows, content strategies, and style guides to ensure consistent branding, editorial quality, and scalable content operations

Led educational programming serving 600+ youth, managing logistics and delivering community-focused initiatives that increased participation and visibility
Recruited, trained, and supervised 150+ volunteers, providing leadership and structure to support consistent public-facing program delivery
Produced newsletters, website content, and social media communications to promote programs and engage diverse audiences
Planned and executed large-scale public events, trainings, and fundraising campaigns in collaboration with community partners
Built and maintained partnerships with government, educational, and nonprofit organizations to expand outreach and engagement
Reported program outcomes, attendance metrics, and budget updates to county leadership, using evaluation data to improve future programming

Coordinated operations for the Ag Advocate program, a selective undergraduate ambassador group supporting recruitment, outreach, and enrollment events for the College of Ag Sciences
Planned, organized, and executed large-scale enrollment and recruitment events including Open Houses, Ag Day, banquets, conferences, and information sessions, managing timelines, logistics, and on-site execution
Served as a hands-on event manager during recruitment events, overseeing check-in, coordinating volunteers, leading campus tours, and troubleshooting logistics to ensure a smooth and welcoming experience for prospective students and families
Engaged directly with prospective students, parents, and families by answering questions, delivering recruitment presentations, and providing guidance on academic programs and the admissions process
Partnered with admissions, academic departments, and college leadership to deliver cohesive, mission-aligned recruitment experiences
Strengthened recruitment marketing efforts through social media and video content to promote enrollment events and increase prospective student engagement
Developed, administered, and analyzed surveys to evaluate event effectiveness and inform data-driven improvements to recruitment strategies and programming

Applied Youth, Family, and Community Education

Visual Journalism, emphasis in design and multimedia

Child Development and Family Studies, emphasis in family and youth

Want to see more?

Take a look at my LinkedIn profile